The app has surpassed 2 billion all-time downloads, thanks to its flurry of short-form videos where users participate in viral challenges, lip sync and dance to music, show off comedic skits, and share their hot takes on society at large.īut TikTok's rise into the mainstream - especially in the US - has also led to increased scrutiny. In just a few years of its existence, TikTok has become a staple of internet culture and social interaction for Generation Z. One of the most popular apps is a short-form video platform called TikTok. Visit Business Insider's homepage for more stories.Here's the story of how TikTok got its start and grew into a wildly popular platform, and where the status of TikTok's future in the US stands.The possible deal - in which Microsoft would take over TikTok operations in US, Canada, New Zealand, and Australia - is valued between $10 million and $30 million. Microsoft has emerged as a frontrunner in TikTok acquisition talks.

He escalated his attack with Thursday night's executive order barring US companies from doing business with ByteDance.

Trump says he'll ban the app if an American company doesn't buy TikTok's US operations by mid-September.

However, the future of TikTok's presence in the US is uncertain: The Trump administration is threatening to ban the app, citing national security risks over its ties to China through its parent company, ByteDance.

It has more than 2.3 billion all-time downloads, and 100 million users in the US alone.

TikTok, the short-form video app, has become one of the most popular social platforms among Generation Z.

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